New macaroni and cheese brand Goodles launched Tuesday after its parent company, Gooder Foods, raised $6.4 million to carve out a niche in the $4.4 billion dry noodles category.
The food is high onthe list of comfort foods, but has been advertised specifically to children for decades, despite the fact that 59% of adults eat at least one noodle dish each week, Gooder Foods co-founder and CEO Jennifer Zeszut told TechCrunch. Read more.
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