Grief wellness and memorial diamond startup Eterneva raised an oversubscribed $3 million seed extension round led by Springdale Ventures.

The Austin-based company is a developer of diamond technology that converts cremated ashes of loved ones into diamonds. Customers can personalize the diamonds’ size, color, cut and inscription.

In addition to Springdale, 27 other individuals and venture firms participated in the round, including new investors Next Coast VenturesSoGal Ventures, and Founder Collective. Eterneva previously raised $1.8 million in seed and angel rounds, both in 2019, according to Crunchbase data. With this new funding, the company has raised a total of $4.8 million since it was founded in 2016. Read more